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What’s Your Social Media Marketing Style? (And How to Leverage It)
What type of social media marketer are you? We aim to find out through this fun, interactive quiz!
How to Be the Tour Guide on a Buyer’s Journey
The online buyer has changed and so has his journey; as marketers, we must change our approach to accommodate the new steps and methods that online buyers respond to. As our target audience [...]
How to Select the Right Images for Blog Posts
Hey Bill Gates, sorry to burst your bubble, but content is not king. It may have taken nearly 20 years for us to realize it; but since you uttered that quotable quip in 1996, we now know for [...]
Critical yet Overlooked Steps of Creating Content Marketing Strategy
Content Marketing: everyone is doing it. In fact, here are some statistics that may surprise you: 93% of B2B marketers use content marketing (Source: CMI) Content marketing costs 62% less than [...]
